Nas is the latest named brand ambassador to be a part of Hennessy's "Wild Rabbit" campaign. According to AllHipHop.com, the campaign won the Cannes Silver Lions Award in Film Craft last year.
In an official statement, Nas says that "This partnership with Hennessy has been almost two decades in the making." He goes on to say, "I am honored to be included in the group of previous partners Hennessy has selected over the years and hope this campaign will inspire others to ‘never stop, never settle."
Other celebrities that have been involved with the "Wild Rabbit" campaign include Manny Pacquiao, Martin Scorsese, and Erykah badu.
The rapper and liquor company will be celebrating with a private event in New York City, but will be streamed for fans online on Livestream.com.
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